Sweet Sabor Dulceria
Sweet Sabor is packaging inspired by the vibrant world of Mexican candy culture. Growing up, candy was more than just a treat—it was tied to family gatherings, corner stores, celebrations, and memories shared with friends and family. This reimagines that experience through a bold visual identity that celebrates the color, energy, and nostalgia that make Mexican candy so recognizable and memorable.
Papel Picado nstantly brings me back to memories of family gatherings, celebrations, and time spent in Mexico. Its vibrant colors and hand cut patterns are a staple of Mexican culture, making it the perfect way to bring those memories to life and share the feeling that Mexican candy has always carried for me.
Why papel picado?
It's more than decoration—it's a symbol of community and belonging. For many people, including my parents, it's a familiar sign that says you're welcome here, creating a feeling of culture, connection, and home.
It's a welcome sign
